Advances in Consumer Research, Volume 39, Pages 374-378 , 01/12/2011

Consuming buddhism: The pursuit of happiness

Siwarit Pongsakornrungsilp, Theeranuch Pusaksrikit

Document Type

Conference Paper

Source Type

Journal

ASJC Subject Area

Business, Management and Accounting : MarketingEconomics, Econometrics and Finance : Economics and EconometricsPsychology : Applied Psychology

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Pongsakornrungsilp, S., & Pusaksrikit, T. (2011). Consuming buddhism: The pursuit of happiness. Advances in Consumer Research, 39374-378.

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